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Promoting awareness for the 'brand Bavaria' by ensuring the quality and origin of Bavarian agricultural products and foodstuffs, part 2
Project
Project code: 5420, A/15/13
Contract period: 01.03.2015
- 31.12.2016
Purpose of research: Applied research
no details
Section overview
Subjects
- Market Analysis/Marketing Strategy
- Communication Sciences
Funding programme
Excutive institution
Funding institution
Project management agencies
Associated projects: Brand Bavaria
- Promoting awareness for the 'Brand Bavaria' by ensuring the quality and origin of Bavarian agricultural and food products using advanced activities of the system control under the program 'Certified Quality - Bayern'
- Promoting awareness for the 'Brand Bavaria' by ensuring the quality and origin of Bavarian agricultural products and foodstuffs, in particular the classification 'Excellent Bavarian cuisine'
- Classification 'Excellent Bavarian Cuisine' to promote the direct marketing of Bavarian agricultural products and foodstuffs in the gastronomy and strengthen the 'Bavarian Brand'
